Campaign
Headphones off in the lift
Platforms
YouTube, Instagram, TikTok
Role
Script, casting, launch plan
Year
2025
8.1M
Views
62%
Watched to the end
+21k
New followers
A short film about the moment someone takes their headphones off to say hello.
Quiet Hours
Overview
Quiet Hours makes noise cancelling headphones and wanted a campaign about the moment you take them off.
We wrote a 24 second scene in a lift: a man in headphones, a woman next to him, one look, and the headphones come down. No voiceover and no product shot until the last frame.
Most viewers watched to the end, and the film was stitched and duetted thousands of times.
Next case
Remix project